After many months of lovingly planning, designing and building our innovative Premium WordPress Theme website, we are thrilled to finally announce the launch of our fresh new company, eFrog Digital Design, into the World Wide Web today.

To kick things off, a stylish new eFrog Premium WordPress Theme called “Parallax” is on offer, designed especially for photographers and other folk wanting to showcase a digital portfolio.

Parallax has been specifically developed for WordPress 3.0 and makes fantastic use of custom post types, archive and navigation menus to create a flexible and elegant portfolio solution.

As an added bonus, eFrog Digital Design is celebrating its launch by offering a 10% discount on the Parallax theme until 10 September 2010.

Our team is rather proud of what we’ve achieved and hope you’ll enjoy the themes we have on offer at eFrog, as well as all the great designs we’re working on for future release.

Sprogs showcases a useful collection of child-related resources in South Africa, from events and shows to schools and support groups.  The website is powered by WordPress and includes a number of interactive features like blog posts, birth notice submissions and voting polls.

Here are some of the important elements we incorporated into the redevelopment:

• Advanced Post Custom Fields -Additional details relevant to the section to which a post belongs are aggregated and stored much more efficiently than standard custom fields. This allows for the system to be highly powerful without compromising efficiency.
• Improved Category Filtering – The system not only offers users two levels of filtering for finding listings but also offers complete control over which criteria are used in each level. This means users can filter listings first by type and then area, or first by area and then type.
• Enhanced Pagination -Improving on the standard WordPress next and previous post pagination links which can ensure that the posts share at least one category. Sprogs service provider pagination links efficiently ensure that pagination links to a post which shares all the same categories as the current post.

Click here to take a look at the Sprogs website.

Spring is here! Almost time to trade that blanket and warm fireplace for pina coladas and lapping ocean waves. Often thought of as a time for new beginnings, you should probably at the very least change your wallpaper

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Apologies for being a little late with this one

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Here are some of the important elements we incorporated into the redevelopment:

• Mass emailer – Users on the website are able to email all service providers within a specific category. This means that if a user is uncertain of which service provider to use, they can simply email all the service providers by only completing one form.
• Custom post queries – The system has the ability to allow users to view all service providers in a specific category and then refilter all the results against another category, but remain inside the initial category. This allows users to quickly and easily find what they are looking for without being shown irrelevant results.
• Administrator notifications – The system notifies the administrator when various listings are going to expire, this is an automatic procedure and the administrator receives a CSV file with all the expiring listings.
• Custom templates – Each category and article being displayed on the website has the ability to have a unique look and feel, this allows for a website that doesn’t look generic or repetitive.

Click here to take a look at the new Wedding Directory website!

We are really lucky here in Cape Town to get some pretty mild winters. Sure maybe not as balmy as Durban or Miami, but we still get some beautiful weather amongst the really cold and rainy days. The 21st of June marked our winter solstice, so the weather should start getting warmer as we begin sliding towards the summer months.

The DSLR camera was forgotten at home so this wallpaper shot was taken with the trusty iPhone 3GS camera.

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The Forge is extremely proud to announce that our free WordPress theme Greyzed has been chosen by the fine people over at Automattic to be included as a selectable theme for all users of WordPress.com hosted blogs.

As huge fans of WordPress we consider this an enormous honour, and are incredibly excited at having our theme used and enjoyed by such a potentially large number of bloggers.

Thanks WordPress, and we hope you all dig the theme.

You can read about its features, view the demo and download the theme here.

Tell us what you think in the comments. We love to hear your feedback.

Expecting a showcase of football and a carnival atmosphere, our desktop calendar wallpaper for June is a reflection of both our support for our National team “Bafana Bafana”, and our collective South African pride in hosting such an amazing tournament in our “back yard”.

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Go on Bafana Bafana!!

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