Archive for the ‘How To’ Category

Everyone is a-twitter about Twitter.

Posted on December 1, 2009 by The Forge
Filed under: How To
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Twitter is the easiest, quickest way to find out what is happening in the world and around the corner from you, right now. Even more importantly, to the business person, it’s an excellent, instant way to communicate with your clientele.

Best of all, Twitter gives you access to instant news to what’s of interest to you – be it current events, the latest trend, your favourite celebrity or news from your industry.

Twitter is a free social networking and microblogging service that enables you to send and read messages known as Tweets. Tweets are short, 140-character long update messages that display on your Twitter profile page and on the pages of your followers or subscribers.

Your Twitter profile enables you to upload a profile picture, or company logo, and include a short, informative biography and your website URL.

Tweeting, as it’s called, is almost like being able to simultaneously send multiple text messages to your clients, audience and interested or interesting people. And best of all, it’s right on your computer, for free!

Are you running a promotion or want to let people know about your latest specials?

Tweet it!

Twitter has exploded across the globe and in an incredibly short time, changed the face of news and message delivery. Now, you can instantly find out what’s happened in the world, the moment it happens, from someone who is right there when it happens!  So, the best way to keep up with your friends, trends, news and just about everything, is now via Twitter.

Twitter lets you keep an eagle eye on your competition and keeps you truly up to date with the world beyond your business.

Twitter fills a crucial marketing role for organizations and businesses. Twitter enables companies to truly interact, in an instant way, with their target market and clients.

South African companies have taken to Twitter in a very real way. Protea Hotels (http://twitter.com/ProteaHotels) uses their Twitter stream to promote their accommodation specials; pass on compliments they’ve received on their service and interact with their clientele.

Kalahari.net (http://twitter.com/kalaharinet) uses their Twitter stream to keep their followers and clients up to date with specials and even keeps their audience up to date when problems occur in relation to service delivery.

If this still doesn’t make sense, here’s a video to help you understand:

And, at The Forge, we keep our followers up to date on our new project releases, new websites and latest developments via our Twitter stream. Follow us here http://twitter.com/theforgeweb

How to create an email signature – Part I

Posted on April 20, 2009 by The Forge
Filed under: How To
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Please note: This tutorial is based on Microsoft Outlook, part of the Microsoft Office 2003 suite.

An email siganture or signature block, is a block of text, which is appended to the end of an email. This block of text usually contains information about the sender or the sender’s company.

Adding a signature to your emails has many advantages, two of which are: branding and contact detail distribution. A signature allows you to send out a virtual business card each time you send an email.

Creating a signature is not tricky if you follow these simple steps:

STEP 1

The first step is to open up Microsoft Outlook, it should look like this..

tutorial-email-signature-screen1(click to enlarge the image)

STEP 2

Move your mouse to the top of Microsoft Outlook and select the ‘Tools’ menu by left-clicking, followed by left-clicking on ‘Options’.

tutorial-email-sig-screen-2STEP 3

At this point, a window will have popped up, which looks like the example below. At this point, you want to left-click on the ‘Mail Format’ tab, as indicated below:

tutorial-email-signature-screen3(click to enlarge the image)

STEP 4

The last step before creating your new email signature is to select the ‘Signatures’ option, as highlighted below..

tutorial-email-signature-screen4(click to enlarge the image)

STEP 5

It’s time to create your signature. On the window which popped up after completing STEP 4, you need to left click on the ‘New’ button, as shown below. Once again, a window will pop up and you will be able to give your signature a name by replacing the highlighted ‘Untitled’ text. It would be suggested that you name is something along the lines of ‘Company Name ‘ Signature’, replacing ‘Company Nam’ with your companies name (Please don’t include the quotes). Once you have done this, left-click on the ‘Next >’ button.

tutorial-email-signature-screen5

tutorial-email-signature-screen6

Click here to continue..

How to create an email signature – Part II

Posted on by The Forge
Filed under: How To
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STEP 6

At this stage, you should have a pop up window on your screen, which allows you to type in your Signature text, as seen in the example below. Once you have typed in your signature text, please left click the ‘Finish’ button, followed by a left-click on the ‘OK’ button, which appears on the window after you’ve clicked the ‘Finish’ button.

tutorial-email-signature-screen7

STEP 7

The final step is assigning the signature to your emails. This can be done by using the drop down menus provided, please see the image below. Note: You can choose to include your signature in new emails as well as replies and forwards – This is your choice. Personally, I use both options. Once you have done this, left click the ‘Apply’ button followed by a left click on the ‘OK’ button“ you will now be back at STEP 1.

tutorial-email-signature-screen8

STEP 8

To test your signature, simple click on ‘New’ as you would usually do to write an email. You will now see your signature in your email.

tutorial-email-signature-screen9

It’s as simple as that, enjoy your new email signature!